Matching a brand's colour on fabric has traditionally relied on lab dips and trained eyes. Digital colour tools are making this faster and more consistent.
How digital colour works
- Spectrophotometers measure colour as numbers rather than opinions.
- Recipe software suggests dye recipes to reach a target shade.
- AI models learn from past recipes to predict results on different fabrics.
Benefits for brands
- Fewer lab dip rounds
- Better consistency between lots
- Shades shared digitally across suppliers
What still needs people
Final approval still happens on real fabric under agreed lighting. Different fibres and finishes take colour differently, so experienced judgement remains important.
Read about managing shade variation or share your colour standard.