Loungewear is bought for comfort at home, sleep and relaxed days out. If it feels good, customers come back for more colours and styles.
What customers notice
- Softness on the skin
- Breathability for warm nights
- Stretch that does not bag out
- Shape and colour after many washes
Popular loungewear fabrics
- Modal and modal-spandex: very soft and smooth
- Cotton jersey and rib: breathable everyday comfort
- Viscose: cool and fluid for summer sets
- Satin: for premium nightwear
- French terry: for cosy sets
Tip
Ask for pilling and shrinkage results so the second wash looks as good as the first.