Planning Colour Stories: Pastels, Brights and Neutrals

|Dynamic Knitfabs

Quick Answer

A clear colour story makes a collection look planned and helps fabric buying.

Pastel satin fabric

A colour story is the set of colours a collection is built around. It guides design, fabric buying and visual merchandising.

Typical colour groups

  • Pastels: lemon, lavender, baby pink and mint for spring, summer and occasionwear
  • Brights: bold shades for festive and resort ranges
  • Neutrals: black, white, beige and navy for core styles

How it helps fabric planning

  • Fewer shades means larger quantities per colour
  • Shared colours across styles simplify dyeing
  • Neutrals can be held as RFD fabric and dyed later

Working with your supplier

Share Pantone references or physical standards early, and approve lab dips before bulk.

See our pastel satins, such as lemon yellow and baby pink, or share your colour story.

About the Author

The Dynamic Knitfabs Team

Dynamic Knitfabs Pvt. Ltd. is a family-run fabric manufacturer founded in 1990, with in-house knitting, weaving and sublimation printing in Surat and Noida, India. The company is led by Directors Rajeev Jain and Siddharth Jain and supplies fabric to 100+ international and Indian fashion brands.