Starting Small: Fabric Sourcing for New Fashion Brands

|Dynamic Knitfabs

Quick Answer

New brands often struggle with high minimums. Here is how to start with smaller quantities.

Digital printed fabric for new brands

Launching a fashion brand means buying fabric before you know exactly what will sell. Smart sourcing keeps risk low.

Start with digital print

Digital printing has no screen cost, so small runs are practical. Our digital print MOQ is 100 m, which lets you test designs before committing to larger runs.

Use a few base fabrics

Pick two or three base qualities and use them across many styles. This builds volume on each fabric and simplifies production.

Plan for growth

  • Move best-sellers to rotary print as volumes grow
  • Keep approved standards for repeat orders
  • Build a relationship with one reliable supplier

Ask for samples first

Always make a garment sample before ordering bulk.

See our digital printing service or tell us about your brand.

About the Author

The Dynamic Knitfabs Team

Dynamic Knitfabs Pvt. Ltd. is a family-run fabric manufacturer founded in 1990, with in-house knitting, weaving and sublimation printing in Surat and Noida, India. The company is led by Directors Rajeev Jain and Siddharth Jain and supplies fabric to 100+ international and Indian fashion brands.